Type
Role
Project Lead
Project Manager
UX Designer
UX Researcher
Team
15 People
Dev Team Lead
Backend Engineers
iOS Engineers
Android Engineers
UI Designers
App Testers
Duration
2021.08-2023.08 (2 Years)
Client
Platform
Mobile App
Stakeholder
CEO
Head of Technical Development
Head of Marketing
Head of Customer Support
Head of Operations
My design leadership delivered measurable turnaround for the product
Daily user complaints reduced
App rating growth
App rating transformation
Global markets served
"Eric's passion, endurance, and flexibility make him a one-of-a-kind designer and project manager who delivered impactful results."
Jiro Chung
Head of Operations, EVALUE
Research
Key Findings
Shipped in 2025
Sales Cloud System
I shipped key quarterly updates with engineers and accelerated team efficiency by normalizing design consistencies
Role
Product Designer
Team
PM
Design Director
Senior Designers
India-Based Engineers
Platform
Salesforce Sales Cloud System
Duration
2025.05-08 (3 months)
Key Feature 1
Before
Challenge
Key Decision 1
Key Decision 2
The Design
Key Feature 2
Before
Challenge
The Design 1
The Design 2
Powered by Apple's App Clips technology
Key Learnings
Technical constraints can unlock better solutions than perfect freedom
Instead of hiding EVALUE's counter-intuitive charging sequence, I transformed it into a guided experience using animation and haptics. The limitation became an opportunity for clear, deliberate user guidance that competitors lacked.
Innovation doesn't mean the most advanced technology
My ideal hardware for reservation system exceeded the budget. But finding middle ground — semi-automated parking locks — still enabled the world's first EV charging reservation system without massive capital investment.
Project 1
🏦 Business Challenge
Clients' Sales Managers spent 100+ hours manually updating and mapping two databases every season
🙌 My Contribution
I shipped intuitive field mapping features
🚀 The Impact
Sales Managers' work now reduced from hours to minutes
Project 2
🏦 Business Challenge
Mission-critical buttons cut off on tablets and appears differently across 18 products
🙌 My Contribution
I identified critical responsive issues and drove system-wide normalization
🚀 The Impact
From 40+ inconsistencies to one unified system, ready for AI integration
Reflection
