
Warehouse Management System
Shipped in 2024
In logistics, every second counts ⏱️
but the legacy system was causing delays.
The system provides performance data and alerts to warehouse staff.
From task progress to capacity alerts, the system delivers instant performance metrics and alerts to teams across 11 global warehouse facilities.
It coordinates all operations toward one goal—on-time
The system syncs 8 stakeholders from floor staff to c-suite executives to maximize efficiency, from inbound receiving to outbound shipping.
I led end-to-end redesign to build the next-gen management system
My Role
Project Lead
UX Designer
Team Members
UI Designer
PM
Duration
2023-2024
Project Type
Design Agency
Client
ALP OMEGA
Platform
Mobile App & Dashboard
Team Members
UI Designer
PM
Direct Stakeholder
CEO
SVP of Information Technologies
Backend Engineer
I successfully maximized workflow speed, at global scale
Workflow efficiency increased
Global facilities managed
Stakeholder teams aligned
Global markets served
"The redesigned system dramatically improved our coordination and efficiency."

Claire Hung
Product Manager, ALP
Research
My approach: visit warehouse floors to uncover real problems
Workflow observations
Loading, unloading, automated stacking, and manual pickup processes.
Contextual interviews
Warehouse staff, product manager, warehouse manager.
System usability audits
Three different warehouse screens and app use cases.
Key Findings
Two critical problems: fragmented data & unreadable displays

Critical data spread across 7 app screens
Dashboards unreadable from 5-10 meters working distance

Key Feature 1
Everything critical in one view
Before
Critical warehouse data scattered across 7 app pages
Staff had to navigate through 7 different screens to access essential warehouse information. This fragmented structure forced teams to constantly switch contexts, making it nearly impossible to get a complete operational picture
Challenge
How to balance eight stakeholder's data priorities while maximize speed?
Each stakeholder level required distinct data depth and metrics across the system. Floor staff needed granular task data while executives needed aggregated insights.
Executive Team
High-level KPIs and trends
Floor Managers
Real-time floor activity
Operation Team
Check real-time progress
Hardware Team
Equipment status and alerts
Software Team
System health and uptime
Sales Team
Delivery performances
Client Managers
Real-time progress tracking
CLIENT LOGISTICS TEAM
Inventory delivery tracking
Key Decision 1
I redesigned the architecture to unify all critical metrics
The dashboard adapts to conditions: balanced hierarchy when stable, alerts dominate when critical. Staff identify urgent issues within seconds through natural top-to-bottom scanning.
Key Decision 2
I organized data by shared urgency, prioritizing alert and progress
Through interview, I found urgent information matters to all teams: alerts first, progress second, storage third, analytics last. Staff can now see task progress, storage capacity, and equipment alerts instantly.
The Design
The new dashboard home screen, unifying everything that matters
The dashboard adapts to conditions: balanced hierarchy when stable, alerts dominate when critical. Staff identify urgent issues within seconds through natural top-to-bottom scanning.
Normal State
Alert State
Impact
“The redesigned system ensures perfect information sync across all warehouse key users.”

Claire Hung
Product Manager, ALP

Key Feature 2
Alerts first, everything else follows
Before
Text and alerts illegible from distances and in bright lighting
Mounted 5-10 meters above the warehouse floor, the existing dashboard's small text and low-contrast alerts became invisible in bright lighting conditions, preventing staff from catching critical issues.
Challenge
How to ensure instant visibility in fast-paced operations with various lighting?
Warehouse operations demand instant decision-making. Staff viewing dashboards from 5-10 meters away must process critical alerts while navigating between bright sunlit areas and dimmer storage zones.
Alert Visibility
Urgent alerts must stand out instantly
Font Legibility
Fonts large enough for quick reading
Data Hierarchy
Prioritize data by clear visual hierarchy
Varying Lighting Conditions
Visibility across all corners
The Design 1
Alerts and progress first, with clear hierarchy for instant visibility
The dashboard adapts to conditions: balanced hierarchy when stable, alerts dominate when critical. Staff identify urgent issues within seconds through natural top-to-bottom scanning.
The Design 2
Light mode for bright areas, dark mode for low-light zones
Light and dark display modes adapt to warehouse lighting conditions. Light mode prevents washout in bright areas, dark mode reduces glare and eye strain in lower-light zones.

Key Learnings
Ruthless prioritization is the key to serve multiple stakeholders
The breakthrough: prioritizing by urgency, not politics. Rather than accommodating each stakeholder's requests, I organized data by what warehouse operations actually needed first.
Designing for physical displays and real workflows requires being there
The brief requested visual updates. Being on the warehouse floor revealed deeper systemic issues: alerts lost in navigation, text illegible at 5-10 meters, and displays unusable in bright lighting.











