Deployed in 2024
Warehouse Managment System
I turned a universally-hated system into one everyone trusts
Timeline
2023-2024
Role
Project Lead
Product Designer
UX Researcher
Platform
Mobile App, Dashboard
Stakeholder
CEO
Team Leads
PM
Top Challenge
8 teams, 8 redesign priorities.
I had to ship one system that works for all.
User Pain
"When something's wrong, I have to jump between 7 app pages to figure out why."
— warehouse staff feedback
Every second counts, but the legacy system was slowing everything down.
"I can't read the dashboard from 3 feet away, and the lights cause too much glare"
— package staff feedback
Critical alerts went unnoticed because staff couldn't read the screen.
Business Concern
When an error happens, the industry standard response is 3 minutes — ALP needed 10.
3.3x slower than industry standard, the system was the bottleneck
The Solution
Everything critical on one page, no more juggling
Tasks, capacity, and delays — all visible at once. Organized by urgency, not by team territory.
Dynamic Layout surfaces alerts instantly
Critical alerts snap to the top left the moment they appear. No scanning, no searching.
Dual-Mode Display adapts to every corner of the warehouse
Light mode for bright, sunlit loading docks. Dark mode for lower-light storage zones. Readable in every corner.
Impact
The system no one trusted became the one everyone relies on
1 million+
hours saved for the workforce
140,000+
front-line staff served
14
global facilities deployed
"The redesigned system dramatically improved our coordination and efficiency."
Claire Hung
Product Manager, ALP
Full Story
Research
"What's causing the delays?"
I went to the warehouse floor to find out
How the floor actually operates
What staff struggle with daily
Where the old system breaks down
Root cause: The system wasn't built for speed.
Critical data spread across 7 app screens
Dashboards unreadable from working distance
Key Feature 1
Everything critical in one view
Context
It took 7 pages to answer one question: What's wrong?
The app grew with the org — every new team added new pages. No one simplified, so the system got slower and layered
Challenge
Everyone needed clarity.
But 8 stakeholder groups meant 8 definitions of it
The Hard Question: Whose data should come first, when everyone's answer is "mine"?
Key Decision 1
I first found what everyone cares about: progress, capacity, and alerts
Task progress, storage capacity, and alerts matter to everyone. That became the homepage elements.
Key decision 2
Second, I structured hierarchy by urgency
Alerts first, progress second, storage third, analytics last.
Final Product
Everything critical on one page, no more juggling
Tasks, capacity, and delays — all visible at once. Organized by urgency, not by team territory.
Impact
“The redesigned system ensures perfect information sync across all key warehouse users.”
Claire Hung
Product Manager, ALP
Key Feature 2
Alerts first, everything else follows
Context
Unreadable from 3 feet away
Small text, low contrast, bright lighting. Mounted dashboards invisible to staff on the floor.
Challenge
Need to be visible in any light, any distance
How do you fix visibility across an entire warehouse — without replacing a single screen?
Key Decision 1
Dynamic Layout surfaces alerts instantly
Critical alerts snap to the top left the moment they appear. No scanning, no searching.
Key Decision 2
Dual-Mode Display adapts to every corner of the warehouse
Light mode for bright, sunlit loading docks. Dark mode for lower-light storage zones. Readable in every corner.
Key Learnings
