Warehouse Management System

Deployed in 2024

In logistics, every second counts ⏱️

but the legacy system was causing delays.

THE PRODUCT

The "Control Tower" for warehouse staff to monitor capacity and movements and ensure on-time delivery

From task progress to capacity alerts, the system delivers instant performance metrics and alerts to teams across 11 global facilities.

Project Overview

I led end-to-end redesign to maximize workflow speed by building the next-gen management system

Role

Project Lead
UX Designer

Type

B2B
Dashboard
System Overhaul

Team

UI Designer
PM

Stakeholder

CEO
SVP of IT
Backend Engineer

Platform

Mobile App & Dashboard

Duration

2023-2024

Dynamic Layout

Dual-Mode Display System

Result & Impact

I successfully increased efficiency at global scale

+0%

Workflow efficiency increased

0

Global facilities managed

0

Stakeholder teams onboarded

0

Global markets served

"The redesigned system dramatically improved our coordination and efficiency."

Claire Hung

Product Manager, ALP

Research

I visited warehouse floors to uncover real problems

Workflow observations

Loading, unloading, automated stacking, and manual pickup processes.

Contextual interviews

Warehouse staff, product manager, warehouse manager.

System usability audits

Three different warehouse screens and app use cases.

Insights

I uncovered two critical issues

Critical data spread across 7 app screens

Staff needed to check 7 different app pages for emergency responses. In fast-paced warehouse operations, this app-hopping slowed critical responses and created operational bottlenecks.

Dashboards unreadable from working distance

My onsite audits revealed dashboards were unreadable from the necessary 5–10 meter working distance, forcing staff to walk back and forth.

Key Feature 1

Everything critical in one view

Before

Critical data scattered across 7 app pages

Staff had to navigate through 7 different screens to access essential warehouse information. This fragmented structure forced teams to constantly switch contexts, making it nearly impossible to get a complete operational picture

Challenge

How to balance eight stakeholder's data priorities while maximizing speed?

Each stakeholder level required distinct data depth and metrics across the system. Floor staff needed granular task data while executives needed aggregated insights.

Executive Team

Information Architecture

High-level KPIs and trends

Floor Managers

Information Architecture

Real-time floor activity

Operation Team

Information Architecture

Check real-time progress

Hardware Team

Information Architecture

Equipment status and alerts

Software Team

Information Architecture

System health and uptime

Sales Team

Information Architecture

Delivery performances

Client Managers

Information Architecture

Real-time progress tracking

Client Supply Team

Information Architecture

Inventory delivery tracking

Key Decision 1

First, I unified all critical data by redesigning architecture

The new home screen consolidates the 7-screen workflow into a single 'Control Tower' view. Real-time metrics (left) and alert feeds (right) are now visible simultaneously, eliminating the need for context switching.

Key Decision 2

Second, I structured data hierarchy by urgency to optimize workflow efficiency

Through interview, I found urgent information matters to all teams: alerts first, progress second, storage third, analytics last. Staff can now see task progress, storage capacity, and equipment alerts instantly.

The Design

Everything critical in one view, no more juggling

The new home screen consolidates the 7-screen workflow into a single 'Control Tower' view. Real-time metrics (left) and alert feeds (right) are now visible simultaneously, eliminating the need for context switching.

Impact

“The redesigned system ensures perfect information sync across all warehouse key users.”

Claire Hung

Product Manager, ALP

Key Feature 2

Alerts first, everything else follows

Before

Staff can't read dashboard from working distances and in bright lighting

Mounted 5-10 meters above the warehouse floor, the existing dashboard's small text and low-contrast alerts became invisible in bright lighting conditions, preventing staff from catching critical issues.

Challenge

How to enable fast visibility across varying lighting?

Warehouse operations demand instant decision-making. Staff viewing dashboards from 5-10 meters away must process critical alerts while navigating between bright sunlit areas and dimmer storage zones.

Alert Visibility

Urgent alerts must stand out instantly

Font Legibility

Fonts large enough for quick reading

Data Hierarchy

Prioritize data by clear visual hierarchy

Varying Lighting Conditions

Visibility across all corners

The Design

Dynamic Layout

  • Adaptive Display: Staff can now instantly distinguish between routine monitoring and emergency response modes.

  • The Decision: I placed urgent "fire-fighting" data at the top left (the first place the eye scans) and less urgent "strategic" data at the bottom.

The Design 2

Dual-Mode Display

  • Light Mode: Prevents washout in bright, sunlit loading docks.

  • Dark Mode: Reduces glare and eye strain in lower-light storage zones.

  • Performance: Optimized for low-end warehouse hardware by using CSS-based state changes instead of heavy motion graphics.

Key Learnings

Ruthless prioritization is the key to serve multiple stakeholders

The breakthrough came when I stopped trying to accommodate every stakeholder's individual requests. Instead, I organized data by what warehouse operations actually needed first. I learned that in complex B2B systems, you must prioritize by "operational urgency."

Designing for physical displays and real workflows requires being there

The original brief just requested "visual updates." However, being on the warehouse floor revealed deeper systemic issues: alerts were lost in navigation, text was illegible at 10 meters, and displays were unusable in sunlight. I learned that you cannot design for physical environments while sitting behind a desk; you have to be in the field.

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